Panorama Jack & RTV Virtual Tour Providers

Improve your marketing

There are a group of things you can do to help market yourself or your company to increase your presence on the market. The following list is just a guideline:

Work actively on the Search engine optimization (SEO) of your webpage by optimizing your tags, and blogging in different websites. Include your Unified Reference Link (URL) in all the advertising materials you distribute from your business cards to any printed mailing you send out.

Creating a periodic e-newsletter that provides your audience with up-to-date charts and graphs containing current housing statistics. This Places the information your prospects need at their fingertips.

Maintain your presence in front of your prospects by sending periodic e-mails with details on the variety of services you are able to offer. Remember the more services you provide the more professional your prospects will see you increasing the possibilities of transforming a prospect into a customer.

Each specific geographical area has its differences, so your emails should be directed to your specific prospects your e-mails should be addressing the interests of buyers and sellers.

If you use direct mail in Miami remember that you have a bilingual community so use both sides of your high gloss, customizable postcards to stay in front of your prospects. You should reach out to your prospects on a regular basis and to promote different offers with each mailing.

Try to invest at least 10% of your commission on advertising it is important that your name or your companies name be in front of the possible customers or they will call your competition.

The importance of different way to advertise is also very important. You should address the web (since there is where most of the customers start their search), printing, radio and check what is working better in your marketing area.

You need to know that some of your advertising will show faster than others and right now the return on investment should be considered in an overall approach. For example you do a virtual tour of a property and you do not receive a direct call from prospects. Is this a correct indication that you should not do virtual tours? Place yourself in the feet of your owner prospects... Which is the realtor you are going to hire? The one that offers the bigger exposure to your property or the one that will only place your property on the MLS, and a yard sign.

For all your Internet advertising needs do not hesitate to contact Virtual Florida Tours at (305) 331 8960 and I will personally verify that you receive the best service possible.

1 commentGabriel Duque • June 28 2010 06:03AM

Animoto

We use animoto to create slide shows and mixed media shows. Here is a sample of my trip to Alaska which I like to call: Boys in Sitka.

Brad and Suzanne Feinberg

Websites: www.Powervision4RealEstate.com

             www.Powervision360.com

Email: suzanne@powervision360.com

Tel:    480-284-8177

5 commentsBradley Feinberg • June 24 2010 01:05PM

An Affordable Web Page for Realtors

During years we have noticed the flourishing of companies offering Internet solutions to realtors at extremely high prices. Most of these web pages had a limited or none possibility by the realtor to modify their web page.

Virtual Florida Tours has been researching for years the field to obtain a really customizable and totally interactive web page at a reasonable price for realtors is here. If you like what you are seeing I will recommend that you just check this site to order your brand new web page.  

As the owner of your site you can log in to a management section and change any of the colors, swap the template for another, change any text or pictures, add/or delete various types of pages, manually add listings other than the ones already being automatically populated, add Google Analytics, and more.

As an added feature when you order a virtual tour it will be automatically placed in your webpage, also you will receive free training in search engine optimization (SEO), and will be invited to participate in our Face book group to increase the traffic of your webpage.

 

0 commentsGabriel Duque • June 23 2010 08:57AM

The House Hunt is on!

iReact Media produces 360° virtual tours in Wilkes-Barre and all over Northeast PA (also known as NEPA). Whether you choose iReact Media or another company, here are some things to consider when preparing for your virtual tour.

You’ve ordered your Wilkes-Barre virtual tour and now it’s time to get things ready. Prior to having your virtual tour produced it’s nice to give some basic information about the property and neighborhood. Let your virtual tour photographer know the little things that make this property unique. For example, there is a beautiful view of the sunrise/sunset from “this location” or this room is a definite for a 360° spin.

Also, you should let your Realtor or the photographer know if there are any items/valuables or rooms that you do not wish to have included in the virtual tour. For example, some homeowners are not comfortable having their family photos or portraits captured in the virtual tour. Simply move these photos or ask to have them removed in the post production process.

The scheduling of your Wilkes-Barre virtual tours is dependent on various factors; the weather, homeowner schedule and Realtor schedule (iReact Media strives for tours to be photographed within 72 hours of being ordered, but it is not always possible due to such factors). Don’t be afraid of rain though! A regular rainy day can add an artistic marketing element that will help set your property apart. Check the weather for the upcoming week to determine a good day.

Clean up the outside. You don’t need to hire a landscaper, just make sure the grass is cut, toys, bags of garbage are removed or out of sight. First impressions are important and presentation is the key. The little things really can make a difference. For example, hose down the siding and walkways to remove pollen, dirt, or winter grime. Pull some weeds, turn some mulch, and break out the leaf blower.

Obviously, you want to make sure the interior is clean. Don’t feel overwhelmed. You would be doing these same tasks to prepare for your regular open house. If you have any questions, comments or would like to schedule a virtual tour, please contact iReact Media at (570) 262-9843 begin_of_the_skype_highlighting              (570) 262-9843      end_of_the_skype_highlighting

Mark Jones
Owner
iReact Media
Wilkes-Barre Virtual Tours

0 commentsJason LaVanture • June 22 2010 08:46PM

Get Ready For Your Virtual Tour!

iReact Media produces 360° virtual tours in Wilkes-Barre and all over Northeast PA (also known as NEPA). Whether you choose iReact Media or another company, here are some things to consider when preparing for your virtual tour.

You’ve ordered your Wilkes-Barre virtual tour and now it’s time to get things ready. Prior to having your virtual tour produced it’s nice to give some basic information about the property and neighborhood. Let your virtual tour photographer know the little things that make this property unique. For example, there is a beautiful view of the sunrise/sunset from “this location” or this room is a definite for a 360° spin.

Also, you should let your Realtor or the photographer know if there are any items/valuables or rooms that you do not wish to have included in the virtual tour. For example, some homeowners are not comfortable having their family photos or portraits captured in the virtual tour. Simply move these photos or ask to have them removed in the post production process.

The scheduling of your Wilkes-Barre virtual tours is dependent on various factors; the weather, homeowner schedule and Realtor schedule (iReact Media strives for tours to be photographed within 72 hours of being ordered, but it is not always possible due to such factors). Don’t be afraid of rain though! A regular rainy day can add an artistic marketing element that will help set your property apart. Check the weather for the upcoming week to determine a good day.

Clean up the outside. You don’t need to hire a landscaper, just make sure the grass is cut, toys, bags of garbage are removed or out of sight. First impressions are important and presentation is the key. The little things really can make a difference. For example, hose down the siding and walkways to remove pollen, dirt, or winter grime. Pull some weeds, turn some mulch, and break out the leaf blower.

Obviously, you want to make sure the interior is clean. Don’t feel overwhelmed. You would be doing these same tasks to prepare for your regular open house. If you have any questions, comments or would like to schedule a virtual tour, please contact iReact Media at (570) 262-9843 begin_of_the_skype_highlighting              (570) 262-9843      end_of_the_skype_highlighting

Mark Jones
Owner
iReact Media
Wilkes-Barre Virtual Tours

0 commentsJason LaVanture • June 22 2010 08:45PM

Respect the Netiquette!

Netiquette – Online Etiquette – Mind your P’s & Q’s.

Nova Scotia Virtual Tours provider, Supernova Studios (http://www.supernovastudios.ca) offers 10 suggestions for on line etiquette – Netiquette. Before you jump into the deep end of the social networking pool, you may want to consider some simple rules of engagement. First impressions can be lasting

"Netiquette" is network etiquette, the do's and don'ts of online communication. Netiquette covers both common courtesy online and the informal "rules of the road" of cyberspace

Imagine the reaction you would get walking into a black-tie dinner dressed for a game of tennis. It's a fact that people who would never endure such embarrassment in real life often generate similarly negative responses online—sometimes unknowingly—through their ignorance of the most basic rules.

The way you post messages, retrieve information, and deal with others online impacts other users. Proper attention to Netiquette ensures you put your best foot forward at all times while inconveniencing those you meet online the least.

*   1: Remember the Human - The golden rule your parents and your kindergarten teacher taught you was pretty simple: Do unto others as you'd have others do unto you. Imagine how you'd feel if you were in the other person's shoes. Stand up for yourself, but try not to hurt people's feelings.

*   2: Adhere to the same standards of behavior online that you follow in real life - Standards of behavior may be different in some areas of cyberspace, but they are not lower than in real life.

*   3: Know where you are in cyberspace - Spend a while listening to the chat or reading the archives. Get a sense of how the people who are already there act. Then go ahead and participate.

*   4: Respect other people's time and bandwidth - When you send email or post to a discussion group, you're taking up other people's time. It's your responsibility to ensure that the time they spend reading your posting isn't wasted.

*   5: Make yourself look good online - Spelling and grammar do count. Know what you're talking about and make sense. Bad information propagates like wildfire on the net.

*   6: Share expert knowledge - The Internet itself was founded and grew because scientists wanted to share information. Don't be afraid to share what you know.

*   7: Help keep flame wars under control - "Flaming" is what people do when they express a strongly held opinion without holding back any emotion.

*   8: Respect other people's privacy - You'd never dream of going through your colleagues' desk drawers. So naturally you wouldn't read their email either.

*   9: Don't abuse your power - Some people in cyberspace have more power than others. Knowing more than others, or having more power than they do, does not give you the right to take advantage of them.

*   10: Be forgiving of other people's mistakes - Everyone was a network newbie once. If you do decide to inform someone of a mistake, point it out politely, and preferably by private email rather than in public.


'No Games' Nancy Bain
Nova Scotia Virtual Tours

2 commentsJason LaVanture • June 22 2010 08:44PM

Know Your Google Rank

It never hurts to refresh and repeat business information that bears repeating.  Your virtual tour company website is your window to the world and if you don’t know where you stand, then you don’t know if the world is seeing you.

There are three areas I’d like to discuss today  1) SEOBOOK.com 2) Google Alerts.com 3) Google Analytics

These are not new to many of you since RTV provides extensive training in this area, but for newbies and for those in which ‘Life gets in the way’ and they aren’t cashing in their ‘roundtoits’ yet, it is a good time to review.

SEOBOOK.com is a rank checker. http://www.seobook.com/ Look for rank checker. It is easy to set up and easy to use.  It reviews your ranking on Google, Yahoo and Bing. You set it up according to the URL you wish to check against. For instance I put in   www.AlamoAreaVirtualTours.com and then I want to see where I rank if someone searches for    ‘San Antonio Virtual Tours’ or  ‘San Antonio Virtual Tour Provider’ or ‘San Antonio Virtual tour photographer’.  When you have these in place, you simply tell it to start and lo and behold, up comes the ranking for each of those search phrases. Why is this important? It's incredibly important because if you are showing up more than 10, you have work to do. Anything much past 10 is pretty well lost as far as being seen by a serious viewer.

Google Alerts.com is a monitoring service. www.google.com/support/alerts  This allows you to pick up on new content to the web.  I have put in my google alert: ‘San Antonio virtual Tours’. It is surprising what comes up under that phrase. How does that help me?  I go to those sites and see 1) what is my competition doing and how much 2) what kind of quality are they producing (and in most cases  not nearly the quality that http://www.realtourvision.com/ produces) and then I have marketing ammunition 3) What some call virtual tours are really nothing. Keep it geographical as Jason has repeated, otherwise you’ll be inundated with superfluous junk.

Google Analytics is more than just a traffic counter and is crucial!!  http://www.google.com/analytics/ If you are not checking out how many hits you are getting and more importantly, where they are coming from, you are being a flamingo.  There are hit counters out there, but (unless I’m not informed), most do not have a map overlay that allows you to see where the hits are coming from, how long they visit, what they visit and if they are new or repeat  visits. 

Having said all of the above, if you are serious about Organic SEO and being in place on the search engines, you need to use the tools above. For instance, following the advice from Jason and company, blogs are critically important. Case in point: A week ago www.alamoareavirtualtours.com  was 168 on Google, not a very impressive showing. Now, the beginning of this week this was number two but today it is #78. However, I ask you all to do this for me, put in ‘San Antonio virtual tour provider’  in google and see that it comes up on page one and rank of number one or two out of over 500,000. To me that is important, but most important is the fact that I went from 168 to page 1 because I have been emailing my blog submissions to RTV and getting google juice pumped back to my site from the Virtual Tour Provider site and the new PanoramaJack Site. I also refreshed my featured tours to tours that are currently being searched, i.e. new tours that are out on facebook, etc. Links, links, links!!!!! Now I need to get back on the bankwagon and do some more blogging.

Ciao from   L’oeil L’esprit (mind’s eye)
James Hoback
Owner / Organizer
Alamo Area Virtual Tours

2 commentsJason LaVanture • June 22 2010 08:42PM

Virtual Staging is Amazing!


For Angela Beldy, owner and operator of a Lakewood, Colorado virtual tour company virtual staging was just the right property marketing tool to set her company apart from the others. When it came down to landing a property marketing gig for The Glass House her set of powerful property marketing tools helped seal the deal. The Glass House which is located in downtown Denver is a high-rise condominium building.  Being that most of these condos are currently empty Angela did not waste any time pulling out her virtual staging card when bidding on this project.

Her virtual staging not only landed her the deal but impressed the owners and locals so much her services made the news in Denver.  The article below was written up just after she finalized the imaging for the project.  Hats off to you Angela! If you’re an RTV dealer and would like to offer virtual staging on any of your projects please login to your TMS now and click on the virtual staging button on the left hand side of your TMS.  Finally be sure to wish Angela a congrats by  visiting her Lakewood virtual tour business now!



Real Tour Vision
Virtual Staging & Interactive 360 Virtual Tours

0 commentsJason LaVanture • June 22 2010 08:41PM

Virtual Tour Company Marketing

Each month we strive to help you become more efficient and better connected to existing and potential customers. Our marketing pieces are easily customizable and typically just require you to insert your specific company information and logo. We recommend using Vistaprint for postcard printing and other printing needs. They seem to have fast service and extremely great rates. Take a moment to read the text through and make sure your company can deliver the services delineated. If you can't or don't know how to provide a service such a bird's eye view shots or nighttime stills, contact us and we can set you in the right direction. If you have an idea for a piece, suggestions, or want to see something in the next few months send me an e-mail.  Best wishes, Jill K.


This month I wanted to highlight our amazing Virtual Home Staging  technology. Now more than ever commercial and residential properties on the market are vacant and empty. Our Virtual Staging technology is amazing, extremely affordable, and effective. Let all of your clients know that you can provide this new service for them immediately!


This winter a dealer contacted me regarding a marketing piece targeted towards assisted living and retirement communities. This piece does just that. This really is a growing market and one that is ideal for a virtual tour. Keep in mind that personally visiting numerous properties of this type might be difficult for an older adult. It only takes a few minute to customize all of our marketing pieces. Simply insert your company name and contact information and you are set to go!

 


RealTourVision
RTV, Inc
0 commentsJason LaVanture • June 22 2010 08:39PM

Which Properties Need Virtual Tours?

 

Via Kristan Cudd (River Valley Home tours):

Which Properties Need Virtual Tours?
By: Verl Workman

Virtual tours have evolved. They're quick; they're clear and simply said, statistics prove that consumers love them-increasing views and decreasing days on the market. So, which properties should you put virtual tours on? All of them!

Let's break it down. First there is the listing side. My coaching clients throughout North America will tell you that they list more properties when they demonstrate their online marketing strategy during listing presentations, including professional photography and distribution partners to place the listing on a wide array of the nations top search sites for real estate.

Now the buyer side: 70-80% of all consumers are going on line during the buying process and many are eliminating your listings because of the poor quality of your photos or lack of a great tour. It's true. Studies distinctly show that listings with more visual content are viewed more than twice as often and sell quicker than properties without.

That's why I always recommend that agents put virtual tours on every listing including starter homes, fixer-uppers, vacant land, mansions and even crack houses. I am not talking about do-it-yourself, shoot-and-stitch pictures in a pretty window, but rather professionally shot photos and significant marketing tools to get the word out that the property is on the market.

One of my clients challenged my recommendation during a coaching call to put Obeo tours on all of his listings. He focuses primarily on REO or bank owned properties and many of his listings were in bad shape. His concern was that he would lose buyers because the homes did not photograph well. My response was simple, if you would show it offline, you should show it online.

I challenged him to test my recommended company on all of his listings and track the results. Well the proof is in the pudding as they say; he now orders tours for every listing because he has found that now when people call to see one of his "less than perfect homes" they are more qualified because they saw those imperfections online first.

Now he asks if a client has seen the tour before he spends his valuable time to run out to the home to meet someone who has not visually pre-qualified the property. Smart! In the process he has also picked up more bank managers, and because he can show the online stats of how many showings that property has had and where they came from, negotiating price reductions and less-than-full-price offers is much easier!

The bottom line is that every property needs a virtual tour. It's a small investment to gain more listings and sell more property and with the right marketing partner it can help you put your marketing plan on autopilot.

So, which properties should you put virtual tours on? Let's say it together: all of them!

 

0 commentsJason LaVanture • June 06 2010 07:44PM